Top High-Profit Margin Print Products You Should Invest In

July 19, 2025July 24, 2025 Marketing & Advertising, Marketing Strategy, Print Marketing, Printing Tips, Tips Leave a comment

The value of tangible items, such as print products, has not changed despite the widespread use of digital devices in our society. High-quality printed materials have the power to significantly boost sales, create a lasting impression on consumers, and make a brand more identifiable. If you need to buy these valuable marketing tools, buying the […]

How to Expand the Market of a Print Business

January 22, 2024January 22, 2024 Marketing Strategy, All Posts, How Tos 2 Comments

To make your print business successful, it’s about more than just offering good products and great service. You also need to keep growing. Two important ways to do this are through geographic expansion and geographic marketing. These can help you reach more customers and grow your business. Let us at ButterflyGP guide you on how […]

What You Need to Know About Online Presence for Your Printing Business

November 20, 2023January 28, 2024 Marketing & Advertising, All Posts, Marketing Strategy Leave a comment

In today’s digital age, businesses of all sizes are creating online identities to increase their market reach and influence. For the printing industry, transitioning from a brick-and-mortar business to having a palpable presence online can significantly uplift its profit trajectories. This article by ButterflyGP (one of Canada’s leading wholesale trade printers) explains why an online […]

Top 8 Things That Make a Company Stand Out From Its Competitors

October 11, 2023October 7, 2023 Marketing & Advertising, All Posts, Marketing Strategy Leave a comment

Many businesses around the world offer similar products or services. How then, can you distinguish your business, lure in more customers and stand out from the competition? The answer lies in your ability to showcase service differentiation- what makes your business unique and invaluable compared to others. This article offers eight potential avenues for achieving […]

How to Improve Customer Reviews?

September 11, 2023May 28, 2025 Marketing & Advertising, All Posts, Marketing Strategy Leave a comment

In our increasingly digitized society, online customer reviews significantly shape consumers’ buying choices. Therefore, it’s critical for all businesses, irrespective of size, to gather customer reviews to foster trust, enhance their offerings, and maintain competitiveness. Despite this importance, attracting more reviews and successfully requesting a customer to provide feedback presents complex challenges. Hence, understanding how […]

Promoting Your Online Printing Business: A Comprehensive Guide

August 28, 2023May 28, 2025 Business & Branding, Marketing & Advertising, Marketing Strategy Leave a comment

In the fast-paced, ever-changing landscape of online printing, skillful promotion of your business plays an indispensable role in magnetizing customers, distinguishing your brand from the competition, and propelling your journey to success. Whether you’re at the commencement phase of your entrepreneurial journey or aiming to broaden your influence, owning a robust, well-strategized marketing plan for […]

Exploring B2B Marketing Strategies of 2023: A Comprehensive Overview

August 15, 2023May 28, 2025 Marketing & Advertising, All Posts, Marketing Strategy Leave a comment

Immerse yourself in the future of business-to-business (B2B) marketing. In 2023, B2B advertising has transformed due to technological advancements and evolving customer behaviours. Without further ado, let’s delve into the top ten B2B marketing tactics projected to garner prominence this year. 10 Best Marketing Strategies for Business-to-Business (B2B) B2B marketing strategies focus on designing and […]