How to Choose the Right Brand Colours

November 27, 2023November 27, 2023 Tips, Advanced Guide, All Posts Leave a comment

When it comes to establishing a brand’s identity, choosing the right colours for your brand is crucial. In this article, we’ll delve into the basics of how to choose brand colours, the significance of a brand colour palette, and the deeper implications of brand colour meaning. Brand Colours: More than Just Aesthetics Before choosing your […]

Making the Most of the New Year: The Top Print Products You Will Need

November 22, 2023December 4, 2023 Marketing & Advertising, All Posts, Print Marketing Leave a comment

With the dawn of the New Year, replete with anticipation and brimming with opportunities, printing businesses should keenly anticipate a surge in demand for certain print products. A fresh 365-day cycle implies businesses and individuals alike will be searching for new stationery, promotional material, and perhaps a creative means to capture memories. Leverage this uptick […]

What You Need to Know About Online Presence for Your Printing Business

November 20, 2023January 28, 2024 Marketing & Advertising, All Posts, Marketing Strategy Leave a comment

In today’s digital age, businesses of all sizes are creating online identities to increase their market reach and influence. For the printing industry, transitioning from a brick-and-mortar business to having a palpable presence online can significantly uplift its profit trajectories. This article by ButterflyGP (one of Canada’s leading wholesale trade printers) explains why an online […]

5 Creative Ways to Write a Christmas Card for a Business

November 15, 2023December 11, 2023 Tips, Advanced Guide, All Posts Leave a comment

The shift from November to December sets off a wave of corporate activity as businesses gear up to reconnect with their valued clients, dedicated employees, and esteemed partners. The challenge lies in crafting a Christmas and New Year wishes card that masterfully interweaves personal sentiment with professional respect. To ease this journey, this article uncovers […]

how to make a website for a print business

Creating a Website for a Print Business: A Comprehensive Guide

November 8, 2023May 28, 2025 Marketing & Advertising, All Posts, Web Design Leave a comment

Establishing a strong online presence is essential in a world that is becoming more and more digital. For print businesses, their website is not just a digital footprint—it’s their virtual store, showcasing their print capabilities, and a channel to attract new customers and serve existing ones. What you choose to offer and how to show […]

How to Make the Most of Graphic Design Trends for 2024

November 6, 2023June 3, 2025 Tips, All Posts, Design Tips Leave a comment

In the constantly evolving world of visual communication, staying ahead of graphic design trends is pivotal. As a wholesale trade printing company, you’re likely continuously seeking innovative ways to offer your customers the latest, most compelling, and visually stunning designs. Therefore, this article will delve into the expected graphic design trends in 2024 and suggest […]

The Benefits of social media for business

The Benefits of Social Media: How to Maximize Your Business Potential

November 1, 2023June 3, 2025 Marketing & Advertising, All Posts, Social Media Leave a comment

In today’s digital age, a business’s success is often tied to its online presence. One of the most influential and cost-effective tools to boost your business is the strategic use of social media. Effectively leveraging social media platforms can significantly increase your business’s visibility, engage and grow your customer base, and drive your overall sales. […]

The Journey of Butterfly Graphics and Printing

October 30, 2023June 3, 2025 Business & Branding, All Posts Leave a comment

Breaking ground on a new business is tough. It demands determination, resilience, and a sprinkle of imagination. Back in 2000, when Butterfly Graphics and Printing (ButterflyGP) started operating, it was these very values that defined them. Fast forward twenty years, and this wholesale printing firm has seen constant growth and endless success. Today, they provide […]

A Pathway to Success: ButterflyGP’s 2023 Black Friday Campaign

October 25, 2023June 3, 2025 All Posts Leave a comment

We understand how busy the shopping season can get, especially around Black Friday, and how important it is to plan ahead. To help our customers prepare, we’ve created a unique Black Friday plan for 2023. Our main goal with this plan is to provide aid to our customers in getting ready for their own Black […]

Crafting the Perfect Business Pitch: What is It & How to Create It?

October 23, 2023June 3, 2025 Business & Branding, All Posts Leave a comment

In the fast-paced and highly competitive world of business, the ability to deliver an effective pitch can make or break opportunities. Whether you’re a startup entrepreneur seeking investment or an established professional aiming to secure a new client, mastering the art of the business pitch is key. A perfect pitch should be concise, engaging, informative, […]